Restaurant 317 Three One Seven Parramatta — UGC social content creation by Catalyst Communications Sydney

RESTAURANT 317

RESTAURANT 317

CLIENT: RESTAURANT 317

BRAND: THREE ONE SEVEN RESTAURANT & BAR

THE BRIEF: SOCIAL UGC CONTENT

Strategic Overview/Objective

Catalyst Communications was briefed to drive brand awareness and bookings for Restaurant 317 — Three One Seven Restaurant and Bar — the oldest restaurant in Parramatta. Our UGC content series highlighted the venue's food and unique positioning, including its status as the only Australian venue accredited by Coeliac Australia. The campaign generated 53K engaged views and a 12% increase in social searches.

WHAT WE DID

  • UGC video venue content creation

  • Reporting

@chriskhouryy STUNNING FOOD TINGS AT @Restaurant 317 🤤 For all you #coeliac people out there, 317 is the only Aussie venue to be accredited by Coeliac Australia 🔥 ♬ Freak 2 The Core - Jake Shore & The Williams Fam

RESULTS

  • Restaurant 317 Parramatta 53K engaged video views — social media content by Catalyst Communications

    DRIVING AWARENESS

    Driving 53K engaged views at 30% retention

  • Restaurant 317 Parramatta 12% increase in social searches — UGC content strategy by Catalyst Communications

    DRIVING ENQUIRY

    We drove a 12% increase in searches across social platforms for Restaurant 317

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