Instagram's algorithm has changed significantly heading into 2026. Chris Khoury from Catalyst Communications breaks down how Feed, Reels, Stories and Explore actually rank content and what brands need to do differently to get seen.

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BY FAR, one of the only brands to have nailed the social content strategy for Tay-mania was the team at Hey Bud Skincare 🔥

Everything you need to know for social media trends in 2024

In a recent blog post, Instagram has shed light on the factors that influence the ranking of content on its platform. The social media giant aims to provide users with a better understanding of how their posts are prioritised in their followers' feeds. This article will summarise the key points from Instagram's announcement and explain the factors that determine the ranking of posts on the platform.